Frequently asked questions

How is this different from just putting up a landing page and buying some ads?

Three ways. First, you pre-register what validated means before traffic runs, so you cannot rationalize weak results afterward. Second, conversions are weighted on an evidence ladder, a booked call or deposit counts 10-25x more than a raw email signup, so cheap junk traffic cannot fake a win. Third, a bandit tests multiple audience x message x offer cells at once and moves budget to what converts, instead of you betting everything on one page and one guess.

Why do signups get weighted instead of counted?

Because email lists lie. People sign up for anything free, so a raw signup counts 1x, a verified email 3x, a qualifying survey match 5x, and a booked call or deposit 10-25x. The optimizer maximizes evidence per dollar, and when a segment shows promise the agent escalates the ask rather than just scaling spend.

Can the agent spend my money without asking?

No. Hard daily and total budget caps are enforced in code, and the agent can reallocate within your budget but can never increase it. Anything outbound, community posts or ads, and anything spend-increasing waits in your approvals queue. A dead-man switch pauses all paid campaigns if signup tracking goes dark for 12 hours, and every decision is written to a log with its rationale.

Whose ad accounts and domain does this run on?

Yours. Pages deploy to your own domain, and Meta and Google ads run from your own ad accounts at cost with no markup. The subscription covers the platform and the agent, and you keep the accounts, the pixels, and the waitlist.

Is it honest to market a product that does not exist yet?

Every test page carries an early-access disclosure and uses double opt-in, so nobody is misled about what stage the product is at. If you kill the idea, one click thanks your signups and offers to delete their data.

What do I get if the idea fails?

A documented kill, which is the second valuable outcome. When every segment's ceiling falls below your pre-registered floor, the run stops, explains exactly why each hypothesis failed, and hands your remaining budget back for the next idea. That is weeks of building you did not waste.